How to maximize response rates in longitudinal studies

Is the answer ‘good pay’? This new article examines that issue and finds that higher financial incentives alone did not significantly increase response rates. Instead:

“..this research suggests that granting bonus payments—which represent gestures of goodwill between participants and researchers—is more effective at increasing unit response, even when financial incentives are equal. ”

This is good stuff, written by Elizabeth Stoycheff, the full title is ” Please participate in Part 2: Maximizing response rates in longitudinal MTurk designs” and the full article is available from Methodological Innovations .

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